Fundraising around company clusters
Foto: Gerd Altmann/Pixabay
Hermann / Marc
Aug 10, 2021
To raise 1bn+ USD is not an easy feat. But it's necessary to fund 420 teams for 5 years each. They will be the engines to turn the results of our hacks into action. In our latest action hack, we worked out a fundraising strategy around company clusters.
The initial idea to raise this money was the company pledge. It consists of letting some employees join a hackathon on a paid leave. Additionally companies commit 42 EUR per employee - so that bigger companies pay more and smaller less. A 100 employee company would contribute 4’200 EUR.
Initial talks had mixed results. Some were concerned about the number of employees, some about the money, some about the usefulness of the results for themselves. So Marc came up with the idea to create a company cluster. We should win companies around one topic to contribute climate challenges and money to our hacks.
Our action hack was to sharpen this approach without losing sight of other funding options. So we first brainstormed potential funding sources. We voted which source we should explore more in detail.
In three breakout sessions, we elaborated more on
- cluster strategy
- WWF like label
- 42hacks fund
Each breakout team will follow up based on their outcomes. If you want to join one cluster, please drop us a note via email@example.com.
The most concrete and advanced exploration is the cluster strategy around railways. Marc is driving this cluster and summarized the action hack as follows:
How can you contribute?
We have several single tasks out of it:
Single Task: Find proof of existing Hackathons. Why could it work?
If you know a successful (climate) hackathon, please provide us with some “proofs” of their success, we can use in fundraising.
Single Task: Provide a problem/solution for a top of mind issue of railway CEOs.
Do you have insights or ideas about what problems railway CEOs have / should have? This increases the chances to activate potential contributors.
Single Task: Work & complete the grid (Problem awareness/willingness).
To find other promising clusters, we used the behavioural change matrix of Ernst Fehr et al. You could provide other ideas and put them into this grid. If the link to Miro doesn't work for you, please use this GoogleDoc.
Single Task: Win female railway CEOs.
There are quite a few women leading railway companies. Do you know anyone (who knows someone)? Would be amazing to have contact with some of them.